The Current US Bing ad cost gives an idea what is to be expected in Cyprusin a few years. It is not so much the absolute CPC (cost per click) that matters here but the overall trend.
This applies with some restrictions though as advertising is regulated for some professions in Cyprus such as (but not limited to) lawyers, attorneys, physicians etc.
Iti's remarquablethat small businesses such as repair shops, plumbers, accounting firms etc spend significant amounts on PPC, as the ROI on Pay per Click campaigns remains highly profitable:
If your company generates 500€ income for evey 100€ spent on PPC, the actual Cost per Click (CPC) does not really matter.The whole campaign just needs
to be perfectly optimized and followed closely. This is the core buisiness of WSI!
Paid Search CPCs at all Time high for Popular Search Terms Here are the top Cost Per Click (CPC) on Bing ads in the US (September 2015)