EworksWSI Cyprus Digital Marketing Blog

Last Post added on 13-Aug-2019 | Total Posts: 337

EworksWSI Cyprus on digital marketing trends in SEO, Social Media, Mobile and specifically Internet Marketing related to Cyprus. Subscribe to our RSS feed: RSS

Can Mobile SEO Help my Non-Mobile or Local Business? ( this)

Find out in this video how to assess if a mobile friendly responsive or m. (m-dot) site may be essential for your local business.

Can Mobile SEO Help my Non-Mobile or Local Business?

Google published recently a study saying that mobile search volume could exceed desktop search volume by the end of 2014. If this might be true for certain geographical areas (and probably not the ones that are coming now to your mind) and age groups; there's quite a bit more nuance to the trend.

We found Rand's analysis on MOZ Whiteboard Friday very helpful to understand that nuance and how we can level-up our mobile game in ways that will benefit our local, non-mobile businesses. 

Is mobile important to your locan business - Video


Mobile SEO helps local business in Cyprus 

The most crucial points to assess the importance of mobile to your business are:

  • Are your customers and prospects mobile users?
    Our research has shown that mobile use changes during the day: During office hours Desktop/Laptop use is higher, in the evening hours mobile use is significantly increasing, even when desktop/laptops are available in a household.

  • Is your business likely to searched on a mobile device
    typically Clubs, Restaurants, Bars, especially in the tourist industry as tourists will browse local offers on their mobile devices

  • Do you have access to your website's analytics (Google analytics or other)?
    Analyze the current mobile traffic and most visited pages by mobile devices

  • Run a PPC campaign on Google, Bing and Facebook to get access data from visitors that are not your traditional visitors. 

Based on a Post by Rand Fishkin on the Moz Blog

To find out more about how the WSI can work for your business: Give us a call at +357-22675747

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Author: Hartmut Clasen WSI
Hartmut is running EworksWSI in Cyprus. WSI is the #1 digital marketing company worldwide with offices in over 80 countries. EworksWSI Cyprus is well equipped to bring WSI's knowledge of global digital marketing trends to your business to achieve the best results in Cyprus. Eworks WSI provides webdesign, hosting, Search marketing like PPC and SEO as well as mobile marketing services in Cyprus.

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To find out more about how WSI can work for your business: Give us a call at +357-22675747

Get in touch with an expert today

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