EworksWSI Cyprus Digital Marketing Blog

Social Selling definition “Social Selling is leveraging technology to provide insight and value to a buyer. It is helping the buyer through their buying journey, as they conduct due diligence online. Social Sellers will socially surround a buyer with new insight and value online, and that buyer’s “sphere of influence” with enough information to make an informed decision.” Social Selling allows your sales force to leverage the power of social media in their lead generation and prospecting process and help them hit their targets. Social Selling on the go - 7 apps Mobile phones h...  Read Full Article

  SEO is defined as the process of driving traffic from the ‘organic’, and ‘paid’ sources to achieve better rankings on search engine result pages (SERPs). In 2016, SEO will be more important than ever. It helps you drive quality traffic, get visibility, boost your brand and lend your business the credibility it needs to succeed. SEO provides better ROI than most other forms of online marketing such as PPC advertising, social media marketing, or email marketing.SEO results come over a period but then they'll stay with a minimum of maintenance.  But as markets are const...  Read Full Article

Shopping is done online and through mobile devices 56% of people in the U.S. own a smartphone and 35% own a tablet 30% of the digitally savvy people own both a tablet & smartphone 2 out of 5 digitally savvy people in the U.S. have a store app 55% use a shopping app once a week or more often 4 out of 10 males have a store app and 4.5 out of 10 women have a store app 44% of 18-34 year olds, 46% of 35-54 year olds, and 34% of 55+ year olds have a store app 25% of the store app owners use it for coupons as to 24% use it for big box stores The top reaso...  Read Full Article

Start an Effective Mobile Marketing Campaign While a SMS Mobil Marketing program is similar to an email campaign there are also many differences. Most companies choose to work with an experienced digital marketing company such as Eworks WSI who package the expertise and creativity, along with an easy-to use tool where you can create, send and analyze the results of your campaign. An Effective Mobile Marketing Campaign Starts With: •    Permission Based Marketing •    How to Build Your Mobile Marketing Customer Base •    Ident...  Read Full Article

Mobile Marketing is Changing the Face of Digital Media The world of digital media is shifting again, and the next big contender in Cyprus is mobile marketing. The concept of “mobile marketing” involves several techniques, such as mobile websites, social location marketing, SMS and MMS marketing, mobile advertising and mobile apps. As the use of smartphones and tablets continues to rise rapidly, more people are accessing online information on their handheld devices. Users expect to find relevant content that is correctly presented for the device they are using. This provides business...  Read Full Article

Update:On September 2, 2013, Microsoft announced that it was buying out Nokia's devices business for 7.2 billion USDThe Nokia apps cannot be accessed anymoreOriginal post:Create Mobile app for Nokia Smartphones   Do you want to give your customers and prospects mobile access to your information? More and more people are accessing information on the internet through mobile devices and Cyprus mobile users are catching up very fast. Nokia is by far the largest mobile phone brand present in Cyprus. Get Your logo on your clients mobile You'l...  Read Full Article