Just in case you were wondering, the saying "If it's not broke, don't fix it" shouldn't be applied to your website.
Here's why: your website essentially begins to break the moment you launch it. It's like driving a new car off the lot – the second you hit the highway,
the car loses 20% of its value.
This isn't a pessimistic take or anything like that, it's simply the state of doing business in our increasingly digital world. Tactics, design trends
and most significantly, user experience requirements dictate it's best practice to iterate your website and its design as...