EworksWSI Cyprus Digital Marketing Blog

Last Post added on 18-Dec-2019 | Total Posts: 355

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Which media do we use?

Tuesday, August 31, 2010    Comments (0)    Permalink  
Time spent on different media is changing rapidly. The internet is the fasted growong media in terms of hours spent. Not only a typical consumer is more often using Search Enginesinstead of Yellow pages but more and more printed material is being replaced by electronic publications.   Our young generation especially prefers to watch their preferred series online instead on TV.   Time spent on the Internet: 32.7 hours/week Watching TV: 16.4 hours/week Reading Newspapers and Magazines: 3.9 hrs/week Any global marketing strategy will need to include the Internet as a major media to ...  


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