As part of our ongoing series of digital marketing strategy webinars, we have assembled a panel of speakers who bring insights and best practices related
explicitly to driving leads and conversion rate optimization in the manufacturing field:
Neal Lappe – WSI certified agency and co-author of “Digital Minds: A Strategic Approach to Connecting and Engaging with Your Customers Online”;
Marty Greif – WSI partner, with over 25 years as a conversion expert;
Steve Condit – WSI certified agency, with 30 years’ experience in manufacturing marketing.
You can watch the recording he...
Throughout April and May this year, WSI conducted a free webinar series to share digital marketing tips, tricks, and best practices that you can use to
overcome the marketing obstacles you are facing in today's business world. Here is a quick recap, plus the recording from our “Ahead of the Curve”
webinar on understanding your target audience in challenging times by Cormac Farrelly from
What is a Buyer Persona?
The best definition can be found in our book, Digital Minds: A Strategic Approach to Connecting & Engaging with Your Customers...
The WSI Ahead of the Curve webinar series continued in May with an informative session on web analytics. This time, WSI Digital Marketing Consultant,
Andreas Mueller-Schubert, joined us from the beautiful Napa Valley region in California, USA. During the presentation, he showed how he uses data and
analytics to help pivot and adjust his clients’ digital marketing strategies.
In addition to sharing several tools and tips that you can use to leverage data in your decision-making process, he also talked about the concept of
Many of our webinar attendees had...
Due to overwhelming demand, our digital marketing educational webinar series, Ahead of the Curve, has been extended until the end of May. This past Wednesday, we hosted our 7th webinar
and covered the topic of search engine optimization (SEO), and specifically How to Optimize Your Digital Presence During COVID-19.
During this session, WSI Digital Marketing Consultant, Mark Jaimeson, based out of Ottawa,
Canada, shared his seven SEO recommendations and strategies for thriving in this new "normal".
We’ve included a quick recap of Mark's seven tips below, along with the f...
If you’re a regular reader of our digital marketing articles, you’ll know that WSI has been in the digital marketing space for quite some time –
25 years to be exact!
So, when the Coronavirus pandemic hit, we knew we had a responsibility to share our digital marketing expertise and help businesses around the world navigate
One way we are doing this is through our Ahead of the Curve webinar
series, which aims to share digital marketing tips and best practices on key tactics that can help you overcome the marketing obstacles you’re facing
I think it’s fair to say that none of us imagined we’d be where we are today. Nor did we foresee the impact COVID-19 would have on businesses
all around the world.
We know your business has been affected in one way or the other, and we’d like to help you navigate through this crisis, so you are positioned to come
out on the other side stronger.
Over the next few weeks, WSI will be running a free webinar series to share digital marketing tips, tricks, and best practices that you can use to overcome the marketing obstacles you are facing today. Based on some of the rec...
WSI Digital Marketing Video Series on E-mail Marketing
Email should still be a central component of any successful online marketing campaign - working together with social media to provide a comprehensive approach
to increasing leads and building customer loyalty.
Here are 5 best practice email marketing techniques to help you achieve excellent results.
July Webinar on Email Marketing
Email remains a thriving marketing channel, but most businesses are still getting the details wrong. One of the world’s leading email marketing experts, will share “insider secrets” tha...
Free WSI Webinar:
Social Selling: Eliminate Cold Calling With These 5 Steps
Thu, Apr 24, 2014 18:00 - 19:00 Cyprus
FORGET ABOUT TRADITIONAL SELLING AND APPLY THE POWER OF SOCIAL SELLING
In the last few years the sales world has seen a dramatic change
whereby consumers are taking the reins into their own hands, almost
eliminating the need for sales reps altogether. Nowadays buyers often
begin their journey online, so the only way your company is going to
maintain a close relationship with your customer base is by immersing
yourself into the digital world.
This new paradigm in sal...
WSI’s monthly Client Webinar Series has become showcase of WSI's digital marketing industry expertise as a whole, as well as the individual presenter’s
extensive know-how on the particular digital marketing solution they’ve presented on.
What Did Your Clients Think of The WSI Webinar They Attended?
Of course, the Client Webinar Series is only valuable if our clients say it is. Each month we welcome hundreds of WSI clients and prospects to our webinar
and following each session with a follow-up satisfaction survey for all attendees.
Essentially, the survey measures their: