EworksWSI Cyprus Digital Marketing Blog

Last Post added on 01-Dec-2019 | Total Posts: 353

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Your website can easily stand out from the crowd in Cyprus ( this)

Your website in Cyprus can easily stand out from the crowd in Cyprus with a good conversion webdesign from EworksWSI.

 

Summary: Your website in Cyprus can easily stand out from the crowd in Cyprus with a good conversion webdesign from EworksWSI.


Webdesign in CyprusYou must have a strategically worked out digital marketing plan if you really want your website to be a success and decide what action you want your website visitors to. Most other companies with websites in Cyprus don’t do this! Many websites are so ill conceived and poorly designed th at they are little more than monuments to their owners.

Here is your chance to set yourself apart from the rest of the pack.  Your website is your image to the world and can be a great business tool for sales and business leads.

Website building tips

Visitors: Always focus on your visitors.  People are searching the Internet for answers.  Give your visitors the information that they need as soon as they arrive to your website by making sure the linking structure (generally the  main menu of your website) is easy to navigate. You will also need to understand what your targeted visitors will be looking for and you can then address their needs clearly on any page that they arrive on.

Image: Your website is your business image to the world but keep in mind to design it around your targeted customers. If you are selling to only corporate customers, you will then need a professional and polished look. If you are mainly focused on the older crowd (Baby Boomers) for example, design your website with a larger font and a high contrast.

If you are into social media marketing as well, integrate popular social media elements that you are connected to on your website. Lots of ready-made badges and scripts are available for the popular social media tools and channels.

Call to action: What action do you want your visitors to make that arrive to your website?  Sign up for a newsletter? Contact? Buy? If your pages don’t include clear calls to actions, what is the point of  getting visitors to your website at all? Make the steps that you want your visitors to take easy. Also make it visible and clear for your website visitors by designing a single primary action into your web page.

Trust: Most people are quite cautious in buying online. Always write the text on your website pages that addresses the needs of your visitors in their language (no technical jargon). Always make it easy for your visitors to contact you with a contact form and a telephone number. You should also post your shipping procedure, privacy policy and refund policy.  Write a detailed summary regarding your business and what you stand for in a “About us” page.

A website that gets positive results always focuses on the needs of their visitors. It is all about them and not about you.

 This post is based on a publication on the WSI digital marketing blog

 



To find out more about how the WSI can work for your business: Give us a call at +357-22675747

 

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Author: Hartmut Clasen WSI
Hartmut is running EworksWSI in Cyprus. WSI is the #1 digital marketing company worldwide with offices in over 80 countries. EworksWSI Cyprus is well equipped to bring WSI's knowledge of global digital marketing trends to your business to achieve the best results in Cyprus. Eworks WSI provides webdesign, hosting, Search marketing like PPC and SEO as well as mobile marketing services in Cyprus.

1 Comment
Kavin commented on 01-May-2012 08:47 AM Rating: 4 out of 5 stars
Hi there i am kavin, its my first time to commenting anyplace, when i read this post i thought i could also make comment due to this brilliant paragraph.

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To find out more about how WSI can work for your business: Give us a call at +357-22675747

Get in touch with an expert today

get in touch