When beginning a new ECommerce project, we start to focus on the overall ecommerce strategy before really getting into the design/development of the eshop/website
The ECommerce Customer Lifecycle is part of the general WSI Lifecycle that frames
all web related development projects and is used at EworksWSI as a tool to help us better define our client's ecommerce strategy.
Depending on the outcome of the discovery phase we'll decide on the most appropriate ecommerce platform to build that will deliver all requirements
within a given budget.
At WSI we'll th...
The EworksWSI monthly DM (Digital Marketing) communication schedule for 2013
Each month we will provide a secure link to an educational webinar on the specific topic followed by a downloadable executive summary and our Inside Edge
Newletter with more details on the subject.
We are working as well on a project to publish in 2013 a WSI E-book containing all above information in one place!
• January: Understanding the digital landscape in 2013
• February: Content Marketing
• March: Pay Per Click (PPC)
• April: Landing Page Optimization
• May: Display Advertising and Re-Marketing...
Cyprus slips from position #91 in January 2012 to position #101 in terms of Facebook users per country.
The total number of facebook users in Cyprus increased though from 553900 Facebook users on Jan 21st 2012 to 562640 users as
of beginning November 2012 (+ 8740 users) an increase of 1.6%.
The complete numbers are: Total Facebook Users 562640 Position in the list 101 Penetration of population 51.02% Penetration of online population 129.70%
Cyprus Facebook Statistics
As a business you certainly have a Facebook business page and monitoring Facebook helps
you to improve your business and social media marketing strategy in Cyprus.
Currently, there are 553900 Facebook users in the Cyprus, which makes it #92 in the ranking of all Facebook statistics
General info on Cyprus Facebook use
Total # of ...
5 Best Practices on Promoting Your Facebook Fan Page
1) Create an Engaging Facebook business Page
Use applications like the discussion board and YouTube video box to add more interesting and engaging content to your page. Give users a reason to
become a fan of your page and engage with you.
2) Leverage the Viral Nature of Facebook (The News Feed)
The added benefit of creating an engaging page is that every time a fan engages with your page – from becoming a fan, to posting a comment, to attending an event – that activity is published to their “news feed...
Facebook Marketplace Ads changes
Facebook announces the following changes in their efforts to make ads more appealing for user and more successful for advertisers:
Up to four ads may now show in the right-hand column alongside Facebook content.
All new ads will now require images.
ll existing ads that don't contain images will automatically be paused.
The ability for users to "Like" ads themselves in order to focus on long-term connections such as Page likes and Event ads with inline RSVPs.