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Social Media and the Cyprus Tourism Industry
Social media have become an integral part of tourism marketing. This new way to communicate with clients has revolutionized the industry
in Cyprus and has largely replaced the traditional client communication and interaction. This was of course expected as the Cypriot tourism & travel industry was one of the sectors that benefited the most from the internet. As a result new technologies and networks have become useful tools for professionals
of the sector.
We will discuss the essential practices of social media...